Very Group links with Commercetools -to transform e-commerce platform-

The group, which operates digital retailer, said the move is “one of the first in a series of investments in technology and talent” Very will make in 2022 “to create the best possible conditions to further improve its digital customer experience”.It added that the new partnership with Commercetools “is a major step forward in Very’s strategy to modernise its tech stack” towards a microservices-based, API-first, cloud-native, and headless architecture (MACH), which will allow the retailer to “deliver customer experience changes more frequently and faster than ever before”.

From this month, Very will begin migrating each stage of the customer journey from its existing digital commerce platform over to Commercetoolsคำพูดจาก Nhà Cái Casino Online. Each migration phase will introduce improvements, “which will give customers a more contemporary, consistent and accessible design, built using the retailer’s new design system”.Matt Grest, CIO at The Very Group, said:  “This is one of the most exciting technology developments in Very’s historyคำพูดจาก Web Game Casino . Delivering a brilliant digital customer experience is more important than ever in today’s competitive retail environment, and Commercetools will give us increased scalability and reliability when delivering change.He added: “Over the coming months we’ll be making even more investments in technology to give our customers their best ever experience on Very, and help our business to attract and retain more of the best tech talent.”Dirk Hoerig, CEO and co-founder of Commercetools, added: “While shopping expectations continue to change quickly, The Very Group will be able to respond to these fast-changing market demands with [this] flexible and dynamic platform.”

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